Play! by Sephora
Role
Senior Graphic Designer
Project Type
Print Design, Digital Design
Worked closely with a small team to ideate and create themes for the monthly posters for Sephora's subscription box. I started with creating thumbnails and sketches then was able to illustrate and create typography for the posters. I was also able to art direct the photography of the products to be used both on the poster and for promotional purposes.Months February 2020 and April 2020.
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Team
Art Directors (Jessica Lee & Erin ), Copywriters (Briana Verdugo & Alexandra Cuervo), Photographer (Samantha Matarese), Styling(Kaylan George)
February Cover
This illustration was to celebrate Valentines day with the love of beauty. Each section represents the loves and losses of a true beauty lover.
Original art direction sketches
February Inside
The inside of the poster. All photos were art directed by me while on set with the photographer and stylist.
Digital Assets
Additional assets for digital advertisement. All made for both desktop and mobile displays.
Original art direction sketches
April Cover
This illustration was to say good-bye to Play! The idea was to create something that was an ode to the years of learning how to become your best beauty self.
The inside of the poster. All photos were art directed by me while on set with the photographer and stylist.
April Inside
Digital Assets
Additional assets for digital advertisement. All made for both desktop and mobile displays.